UX Case Study
Template
UX Case Study
Your Name
Problem Statement
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Objectives & Goals
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Our Process
Discover
Define
Ideate
Design
Business Challenges
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Product Users
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Quantitative Research
Observations
80%
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50%
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30%
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90%
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60%
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Explain your research in detail with observations and inferences
User Needs
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Features & Functionalities
To resolve user needs
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Product User Challenges
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Competitor Analysis
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Features :
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Competitor 1
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Features :
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Competitor 2
Unique Features
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John David
Community Manager
About
35
New York
MBA
Employee
User Persona
Description
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A day in their life
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Pain points
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Maslow Pyramid
Self Actualisation
Love Belonging
Safety
Physiological
Esteem
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Task Mapping
Task
Step 1
Step 2
Step 3
Step 4
Environment
Challenges
Emotions
Thoughts
Urgency Level
Design
Opportunity
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Eisen Hover Matrix
Urgent
Not Important
Not Urgent
Important
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5 Why Analysis
Problem 1
Problem 2
Cause 1
Cause 2
Cause 3
Cause 4
Root Cause
Root Cause Analysis (RCA)
Problem
Cause1
Cause2
Cause3
Cause4
Cause5
Cause6
Cause1.1
Cause2.1
Cause2.2
Cause2.3
Cause3.1
Cause5.1
Cause6.1
Cause6.2
Cause 2.1.1.1
Root Cause
Cause2.1.1
Cause2.1.2
Cause2.1.3
Taskflows
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Scenario 1 :
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Scenario 2 :
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Sketches
Major Screens
Home Screen
Search bar
Notifications
Map view
Menu
Upcoming ride
details
Navigation bar
Home Screen
Search bar
Notifications
Map view
Menu
Upcoming ride
details
Navigation bar
Home Screen
Search bar
Notifications
Map view
Menu
Upcoming ride
details
Navigation bar
Screens
Onboarding
Additional Details
Pickup & Destination
Book Ride
Login
OTP Verification
Choose Ride
Searching
Ride Details
Personal Details
Home
Schedule Ride
Driver Details
Passenger Details
Thank You
For Watching
